#144 – Tata Group WEF 2013

#144 – Tata Group WEF 2013

The ZENDOME.300M as a perfect projection surface at the World Economic Forum 2013 – Tata, India’s largest company with headquarters in Mumbai, successfully used the geodesic dome for their company presentation.

The Baumgartner agency was responsible for the conception of the promotional event at the annual meeting in Davos.

Inside the Tata pavilion, the Zurich projection specialist Projektil projected onto an artificial white tree erected in the centre of the geodesic dome. The immersive effect of this specially developed video production entitled “The Tree of Life” was intensified by the corresponding visualisation on the membrane of the dome tent.

The result: a wonderful world of experience that enchanted over 300 invited international guests.

Photo credit:  Brogleworks

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